Somerset team up with My Action Replay

My Action Replay

“Our brilliant new Partnership with My Action Replay is going to help our supporters feel even closer to the action giving better access to our highlights than ever before.”

With over 200,000 supporters following our matchday action on social media, Somerset County Cricket Club are continually looking at ways of bringing the action to them as quickly and with as much quality as possible. Our new pioneering partnership with My Action Replay is the start to satisfy the ever increasing demand for real time match highlights.

With 2 HD ready cameras at either end of the ground behind the bowler’s arm producing high quality visuals we can now show up to six highlight clips per hour across all of our home games. As well as appearing almost instantaneously on social media, these clips will also be embedded into matchday newsletters and on our website allowing as many people as possible to catch up with all of the day’s action.

“As a County we are constantly looking at staying ahead of the game and so to be working with My Action Replay in a unique Partnership is incredibly exciting. They are at the forefront of innovation and technology and this partnership will allow our supporters to keep right up to date with the action as it happens. We have a few more tricks up our sleeve which we will be launching in due course so keep your eyes on our website and our social media channels.”

My Action Replay founder Barnaby Kent said: “We are delighted to have partnered with Somerset CCC to provide a tailor-made My Action Replay system. Our technology allows Somerset to capture video highlights at the press of a button, enabling them to share the top class cricket with their large and passionate fan base.

From our experience with working with numerous sporting organisations we know it will help engage with their followers around the world in an entirely new and innovative way. The replays can also be played back on the state of the art scoreboard for the entertainment of all those at the Cooper Associates County Ground.”

To find out more about My Action Replay, their website can be found here