There will be a real cutting edge to Somerset in the NatWest T20 Blast this year after the Club signed a landmark deal with The Real Shaving Company.
The agreement will see the company, which is part of the Swallowfield Group, become our Official NatWest T20 Blast Partner.
The Somerset squad will now be looking sharp both on and off the field with The Real Shaving Company logo set to appear on the front of this seasons NatWest T20 Blast shirt.
Manufactured in the heart of Somerset, The Real Shaving Company is a world renowned brand at the forefront of male grooming, offering superior barbershop shave and skincare since 1953. Their products combine modern quality formulations with decades of specialist shave expertise.
Somerset based Swallowfield are the market leader in the development, formulation, and supply of personal care and beauty products, whose customers include many of the world’s leading brands. Last year they took the decision to expand their scope and reach by acquiring the well-known consumer brand, The Real Shaving Company.
After completing the deal, Head of Commercial Operations at Somerset County Cricket Club Jez Curwin said: “The NatWest T20 Blast is exciting, vibrant and fun and that is exactly what this deal will be. The Real Shaving Company are really keen to be involved in our match-day activation and our supporters will certainly see us having some fun at the Cooper Associates County Ground and via social media.
“The Real Shaving Company are a local business that are known around the world and it is going to be extremely enjoyable working with them over the course of the season.”
Group Sales and Marketing Director, Jane Fletcher from The Real Shaving Company said: “We are thrilled to be supporting Somerset and are looking forward to working with the club to bring exciting activation to the NatWest T20 Blast games. We are very fortunate to be able to manufacture our products in the West Country where we employ over 400 people, so we are delighted to be able to give a little back by partnering with the South West’s First Class County side. The team is greatly supported by many people working here, so there is a buzz of excitement in the air for the season to start.”
See our new NatWest T20 Blast shirt before anyone else!
To mark the partnership, The Real Shaving Company are launching a competition to win 1 of 5 Somerset County Cricket Club NatWest T20 Blast Shirts, complete with a Real Shaving Co. goodie bag. PLUS the 5 winners and a guest of their choice will be invited to attend a special shirt launch evening at the Cooper Associates County Ground on Thursday April 7th where they will exclusively see the shirt before anyone else!
To enter, simply take a selfie & state why you represent the #FaceOfSomerset. Use the #FaceOfSomerset hashtag on Twitter, Facebook or Instagram & tag in @RealShavingCo to automatically enter into the draw. Competition ends 4th April 2016. T&Cs apply, please visit www.realshaving.com.
The Real Shaving Company Product Range
The Real Shaving Company make smart products that follow an easy and effective 3 step system, making it simple to achieve the perfect shave and skincare routine from home.
There are a range of formats; from gels to creams and from normal to sensitive skin, there is something to suit everyone. www.realshaving.com. @realshavingco.